Gyms & Fitness Studios · WiFi Marketing

Stop losing members.
Centipid sees churn
coming before you do.

Your WiFi data reveals who's slowing down before they cancel. Centipid tracks visit frequency automatically and fires re-engagement campaigns the moment a member starts skipping sessions.

JK
AM
TO

500+ businesses worldwide trust Centipid

FitHub Gym · Win-back
MD
Marcus Diallo
At-risk · 18 days inactive · SMS
Auto
Hey Marcus — we miss you at FitHub. Here's a free PT session this week. Tap to book your slot.
09:30 · Delivered ✓✓
Booking now — see you Friday 💪
09:42
80%
Retention
−42%
Churn
320
In win-back
Who it's forGymsYoga studiosCrossFit boxesPT studiosPilates studiosSports clubsDance studios
-31%
Member churn reduction
+44%
PT upsell conversion
89%
Renewal reminder open rate
14d
Avg churn detection lead time
The challenge
Gym churn is invisible until it's too late. By the time a member cancels, the decision was made weeks ago when they started skipping sessions. Without WiFi visit data, you can't intervene in time.
  • Early churn detection — when a member's attendance drops below their usual pattern, Centipid fires a re-engagement campaign automatically.
  • New member onboarding drip — 7-day welcome sequence with class schedules, PT offers, and tips to build early habit.
  • PT upsell automation — high-frequency members automatically receive PT package offers at peak engagement.
  • Renewal reminders — SMS 7 days before expiry with an early-bird discount. 89% open rate average.
  • Off-peak incentives — identify your peak hours and send off-peak visit offers to balance floor capacity.
-31%
Churn reduction
89%
Renewal open rate
14d
Churn detection lead time

"We used to lose 25% of members every quarter. Now we see who's at risk before they cancel. Our retention is the best in 6 years of operating."

TO
Tunde Osei
Director, FitLife Gyms · 4 Locations · Lagos
FitHub Gym · Win-back
MD
Marcus Diallo
At-risk · 18 days inactive · SMS
Auto
Hey Marcus — we miss you at FitHub. Here's a free PT session this week. Tap to book your slot.
09:30 · Delivered ✓✓
Booking now — see you Friday 💪
09:42
80%
Retention
−42%
Churn
320
In win-back
Campaign Templates

Pre-built for Gyms & Fitness WiFi Marketing.
Live in minutes.

Every Centipid plan ships with these ready-to-run campaigns. Set them up once — they run automatically forever.

New Member Welcome Drip

7-day automated sequence for new members. Class times, PT intro, nutrition resources, and first-30-day tips.

Template included

14-Day Churn Warning

Fires when a member's visit frequency drops below baseline. Personalised re-engagement with a motivation incentive.

Template included

30-Day Win-Back

For members inactive 30+ days. Stronger incentive — free session, discounted month, or PT consultation offer.

Template included

PT Package Upsell

Targets your most active members at peak engagement with a time-limited personal training package.

Template included

Renewal Reminder (7-Day)

SMS sent exactly 7 days before expiry with an early-bird discount for renewing before the deadline.

Template included

Off-Peak Visit Incentive

Identifies peak congestion from WiFi data and sends time-limited off-peak visit offers.

Template included
How It Works

Up and running in
three simple steps.

1

Connect Your Gym Router

Works with your existing MikroTik or Ubiquiti setup. We configure the captive portal — you don't touch the hardware.

2

Set Up Member Segments

Define Active, At-Risk, and Churning thresholds. Centipid tracks WiFi sessions and segments members automatically.

3

Automations Fire Themselves

New member → welcome drip. Visits dropping → re-engagement fires. Expiry near → renewal SMS goes out. All automatic.

Your WiFi is already on.
Put it to work.

Join 500+ businesses worldwide using Centipid to turn every guest login into a growth opportunity.

No credit card · Cancel anytime · Setup in 24 hours